Toyota’s incentive deals drive interest. Can the company drive pricing back up?

Toyota is looking more like Detroit’s Big three all the time. First the quality problems and now the company has a big incentive campaign to win back loyalty. Toyota is offering 0% financing for up to five years and some discounted lease deals as a way to get buyers to look at its [...]

Toyota: Some Recall Fixes Done Improperly; Prius Runs Wild?

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Well underway with the colossal job of attending to more than six million vehicles recalled to address either potentially sticking accelerator pedals or wayward floormats, a Toyota spokesman yesterday admitted some of the repairs may not be properly conducted.

The spokesman, in attendance of a media event where [...]

More on the Toyota Prius

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Another speeding Prius

Another Toyota suffers unintended acceleration. This time it was the Toyota Prius.

An unintended 94 mphYesterday, a Southern California man claimed to have experienced sudden acceleration in his 2008 Toyota Prius. For about 30 miles James Sikes could not slow down his Prius which accelerated to 94 mph.After passing another car on the freeway, Sikes said the gas pedal stuck and the car just kept accelerating. Putting [...]

California Highway Patrol Helps Stop Speeding Prius

Even Eric Estrada didn't get this much excitement. The San Francisco Chronicle reports, "The California Highway Patrol says an officer helped slow a runaway Toyota Prius from 94 mph to a safe stop after the car's accelerator became stuck." The L.A. Times writes, that James Sikes, 61, is "The driver of a Toyota Prius who [...]

Toyota’s reprieve: Prius

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Toyota Prius World Car of the Year Finalist

Toyota Prius is a finalist for the World Car of the Year, as well as a finalist for the World Green Car of the Year, along with the Insight hybrid.

One of three FinalistsThe Toyota Prius, Mercedes Benz E Class, and the Volkswagen Polo have been chosen as the 3 Finalists for the World Car of the Year to be announced April 1st at the New York Auto Show.The Prius, along with the Honda Insight, is also up for the World Green Car of the [...]

Peek Inside Porsche’s Super Hybrids

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It’s become clear Porsche is all in with hybrids. The company rolled into the Geneva Motor Show with the 918 plug-in hybrid supercar concept, which followed right on the bumper of the 911 GT3 R Hybrid slated to compete in the 24 hour race at the Nürburgring. For the faithful fearing the dilution of a [...]